The Importance of Connected Fitness for Fitness Franchise Brands in 2024

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Echelon Revolutionizes Franchise Fitness Experience with Connected Solutions

Echelon is changing the game in the fitness industry with its innovative connected fitness solutions tailored specifically for franchise brands. With a focus on equipment, coaching, and entertainment, Echelon is helping franchise brands attract, engage, and retain members like never before.

At a recent event, Echelon unveiled its latest line of workout machinery designed to bring next-level connected fitness solutions to facilities. This new equipment includes cardio and strength training machines such as the Strength Pro, Slatted Treadmill, Stair Climber Pro, and Suspension Trainer. Alongside the equipment, Echelon offers workout and entertainment content, as well as robust software to enhance the fitness experience.

John Sweeney, Echelon’s VP of Commercial Sales, emphasized the importance of providing franchise brands with a competitive advantage in the fitness industry. By offering a wide range of connected fitness modalities, including cardio, strength training, and group fitness options, Echelon is positioning itself as a leader in the industry.

Franchise brands are increasingly seeking out equipment suppliers that can offer a complete, connected fitness experience to meet the evolving demands of gym members. Echelon’s multimedia coaching platform provides virtual trainer access through text, video messaging, and live calls, offering personalized workouts and nutrition guidance to help individuals reach their goals.

In addition to equipment and coaching, Echelon’s focus on building a sense of community among gym members and staff sets it apart in the industry. By prioritizing member engagement, goal achievement, and virtual accountability, Echelon helps franchise brands improve retention rates and overall member satisfaction.

Looking ahead, Echelon recognizes the trend towards 24/7 access in the fitness industry and is prepared to meet the demand with its connected fitness equipment. Partnering with franchises like Workout Anytime, Echelon is supplying commercial connected rowers, studio cycles, and digital strength training ecosystems to support the growing need for always-open fitness solutions.

As the fitness industry continues to evolve, Echelon’s commitment to offering a connected fitness experience that combines equipment, coaching, and entertainment will undoubtedly position franchise brands for success in attracting and retaining members. With a focus on innovation and community-building, Echelon is paving the way for the future of fitness franchising.