The Growth of Combat Sports: A Compelling Opportunity for Investors

The global combat sports market is experiencing rapid growth, with the rising interest in fitness and the health benefits associated with combat sports driving this expansion. According to a report from TechSci Research, the market is set to grow from $8.7 billion in 2023 to about $12.6 billion by 2029, representing a significant opportunity for investors.

Alta Global Group (NYSE:MMA) and TKO Group Holdings (NYSE:TKO) are two companies at the forefront of capitalizing on the growing popularity of combat sports. Alta Global Group is a technology company that is enabling the global martial arts and combat sports industry to maximize monetization opportunities by increasing consumer participation in the sport. The company has developed a digital platform that brings together fans, participants, gym operators, and coaches to drive more participation in combat sports.

TKO Group Holdings, on the other hand, had a solid start in 2024 with strong performance across both UFC and WWE. The company, which owns the UFC and WWE, reported revenue of $629.7 million, with a net loss of $249.5 million and adjusted EBITDA of $282.2 million. The UFC saw significant growth in live events, sponsorships, and consumer products segments, with the company securing landmark deals for both UFC and WWE.

Overall, the combat sports market presents a compelling opportunity for investors, with the sector expected to continue growing in the coming years. Companies like Alta Global Group and TKO Group Holdings are well-positioned to capitalize on this growth and drive innovation in the industry.